Bank where you’re more than a number
Get the personalized financial support you deserve at Lake View.
Get the personalized financial support you deserve at Lake View.
Proudly serving the Peace since 1943.
Our icon uses a bold "L" shape to represent the three communities where we have physical branches.
It is overlaid with an inverted triangle to evoke notions of the area we serve: the entire Peace.
Lastly, in the spirit of the pioneers that settled this vast land and the frontier they embraced to do it, the page turn in the corner is suggestive of both unexplored beyond the horizon.
Nature has blessed the Peace with an abundance of richness to draw from.
Our shared history, culture and architecture compliments and enhances this natural splendor.
It's our goal to ensure the palette of colours we employ in our branding is representing the beauty and diversity of the Peace.
The marriage of these many influences has given birth to an icon and logo we feel balances the need to honour what's come before with the desire to look ahead into the future and embrace the frontier, as our forebearers did.
A Chartered Professional Accountant for over 20 years, John provides a myriad of accounting, tax and financial advisory services to a wide variety of individuals and businesses in the Peace River Region and beyond.
John also has extensive experience in other small business endeavors as an owner and manager.
In addition to Lake View Credit Union, John’s board experience includes Northern Health, Northern Lights College, Community Futures Peace Liard and various small not-for-profit organizations. He is also a charter member of the Dawson Creek Sunrise Rotary Club, and since its inception in 2000 has served on the executive over many years in various roles.
John is currently a partner with Core Partners CPAs.
As an engaged member of the community, Shamir is a great fit for Lake View Credit Union’s Board of Directors.
His commitment to the community and to the co-operative business model are advantages that can support the strategic vision of this Credit Union. Being a voice for the members comes with great responsibility, something that Shamir makes a priority.
Currently, Shamir is part of the Executive Leadership Team at Mistahiya Development Corporation, as the Director of Commercial Operations. He helps lead the company’s strategic objectives.
His board experience with the Dawson Creek Adult Soccer League served as a foundation for his Board aspirations. Shamir has grown up in Dawson Creek and has been an advocate of the Peace Region wherever he goes. Banking at Lake View Credit Union is something members should be proud of. Shamir wants to continue that proud tradition by enriching the value of a membership and potentially attracting new members which would help grow the business.
Darren Hamre is a lifetime resident of Dawson Creek and member of Lake View Credit Union, both personally and commercially. He brings with him 30 years of Real Estate experience. Darren will be starting his eighth year as a Lake View board member and looks forward to using the board familiarity and education he has acquired to contribute to our organization.
Dale was born and raised in Dawson Creek, completing his schooling at South Peace Senior Secondary School. After high school Dale worked in the manufacturing sector for 19 years. During this time, he continued to upgrade his education at Northern Lights College and through Athabasca University correspondence, in preparation to become an accountant. In 1997 Dale started working as a Chartered Accountant article student, completing his studies and obtaining his Chartered Accountant designation in 2000. Dale was admitted to partnership with the public practice accounting firm of Sander Rose Bone Grindle LLP in 2003. Over the years Dale has been involved in numerous executive positions with community organizations and has been a member of the Rotary Club of DC Sunrise for 15 years, where he has served as treasurer, president and currently the Mega Lottery community coordinator.
Jerrilyn brings to the table a wide variety of experience and education ranging from Social Work to Emergency Management to Political Science and Tourism. She has sat on a number of boards, working groups and committees including Federation of Canadian Municipalities, Director at large for both the Union of British Columbia Municipalities and the North Central Local Government Association, President of BC Library Trustees Association, South Peace Economic Development Commission and the Lake View Credit Union Board.
Dale was born and raised in Dawson Creek and has raised him family there. His is married to lifelong bride LuVern and they have three adult children and six grandchildren. Dale enjoys spending his leisure time at the family cabins.
Dale retired in 2010 after a 32-year career with ICBC, which saw him rise to the role of Vice President of Operations and later Vice President of Broker Relations and Sales.
Throughout his career, Dale had the pleasure to serve as a volunteer and director for several organizations, including Northern Health, Lake View Credit Union, numerous minor league sports, BC Amateur Hockey among them.
In 2013, Dale was elected Mayor of Dawson Creek and served proudly until his retirement in 2022.
Since retiring from elected office, Dale is now the principal of his own consulting firm, Scion Strategies Ltd., and has been engaged by 4 of the Dunne_zaa Treaty 8 Nations in Northeastern BC.
Simon is a lawyer, veteran, and resident of Dawson Creek. In his professional life, he maintains a busy law practice, focusing primarily on real estate, corporate and commercial transactions, and estate planning and administration. Simon takes pride in bringing practical and high quality legal services to the hard working people, businesses, and entrepreneurs of Dawson Creek, the Peace, and the rest of the province.
Simon attended the University of Northern BC where I earned a Bachelor of Commerce with a dual major in Marketing and Human Resource Management. Simon is familiar with the credit union system, having worked at a credit union in the lower mainland for 3 years before deciding to go to law school. He earned his law degree from Thompson Rivers University and was admitted to the British Columbia bar in 2022.
He has extensive board experience and currently sit as the President and Chair of the Crisis Centre for Northern BC, an organization that provides crisis intervention and suicide prevention services to the residents of Northern BC and across Canada. He is also on the board for the Dawson Creek and District Hospital Foundation.
Simon has banked at several credit unions and is a strong supporter of the credit union system. He believes in the value that a credit union brings to a community, its members, and the banking system generally and looks forward to the opportunity to serve on the Lake View Credit Union board where he hopes to bring a fresh perspective.
Lori is a dedicated Credit Union advocate, with a career spanning numerous roles within the credit union landscape. Her diverse experience includes positions at nine different credit unions, ranging from small to large, open and closed bond organizations. Currently, she serves as the Chief Executive Officer of Lake View Credit Union, a position she has held for several years.
Lori is passionate about leading Lake View Credit Union, having been drawn to its intimate size and strong community ties. Her leadership thrives in credit unions committed to exceptional member service and providing tailored products that enhance members' quality of life. By deeply understanding the demographics, history, and needs of the communities she serves, Lori fosters trust and identifies opportunities for the credit union to deliver meaningful value.
Beyond her role at Lake View Credit Union, Lori chairs the Northern Lights College Board of Governors, having recently received an extended appointment surpassing the six-year maximum term. A committed lifelong learner, she has leveraged the credit union system's support to expand her expertise. Her academic achievements include an accounting diploma, ACUIC designation, Master of Business, Chartered Human Resource designation, and the recently completed Institute of Corporate Governance designation (ICD.D).
Credit Unions align closely with her personal values, and Lori is fortunate to work alongside an exceptional team and a board of directors who genuinely prioritize members' interests. Throughout her fulfilling career, she has found joy in mentoring her team and sharing her expertise.
As a lifelong resident of Northern BC, Justin appreciates the beauty and majesty of the Peace region and tries to enjoy all it has to offer while trying to broaden his horizons with travel whenever possible.
Justin started with Lake View Credit Union and has done almost every job or task conceivable during his time here. Trusted and respected by staff and management, he's an indispensible part of the management team.
In his spare time Justin enjoys sports and video games.
Marlana has been with LVCU for more than 15 years; having held nearly every retail branch position with many years’ experience in retail lending and member services.
She currently leads LVCU’s corporate risk management and compliance program and serves as the project manager for major corporate initiatives. She is an Accredited Consumer and Residential Mortgage Lender and holds a Masters Certificate in Project Management from UNBC.
She values the importance of community involvement and is an active member of the Rotary Club of Dawson Creek Sunrise. Born and raised in the Peace, she believes in the cooperative values and is committed to making a difference in the lives of our members and communities.
Selina has been working in the banking industry for 20 years and she's been with Lake View Credit Union for almost 10 years.
Coming to Lake View Credit Union as a Mortgage Specialist and working her way upwards through several positions including Financial Servicer Officer 2.
In 2018, Lake View Credit Union made the wise decision to transition into the Assistant Manager of Deposit Services, then Retail Lending followed by another change in early 2021 where she assumed her current position.
Selina and her husband decided to settle in Dawson Creek to raise their family, not only because they were both born and raised here, but because they love the community and the beautiful landscape of the Peace.
Over the years she has volunteered for many causes throughout the community, including Dawson Creek Minor Hockey Association, Heart and Stroke foundation and the Rotary club.
Non-profit organizations are the glue which helps keep our community together, and we're happy to support them through our CSRF, donations, and fundraisers.
Our staff donate hundreds of hours annually in service to causes near and dear to their hearts throughout the Peace.
In addition to our annual $5,000 member bursaries, we provide programming to help support financial literacy throughout the region.
Lake View Credit Union is proud to provide sponsorship for multiple local sporting, cultural or recreational initiatives to help grow the Peace.
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